SportsBook Manager – Malta iGaming Job

Sportsbook Manager | iGaming | Malta

Location: Malta

Salary: €50,000 to €55,000

Industry: iGaming, Online Sports Betting

Employment Type: Full-time, Permanent

Experience: 2+ years in online sportsbook operations

What does a Sportsbook Manager do in iGaming?

A Sportsbook Manager is responsible for the day-to-day management and commercial performance of an online sportsbook product. This includes managing the betting offering across key sporting events, executing sportsbook promotions, coordinating with trading and data suppliers, and supporting CRM campaigns aligned with the sports calendar.

The Sportsbook Manager acts as the central point between trading, marketing, customer support, and external sportsbook platform providers to ensure a competitive, localised betting experience for players.

About Our Client

Our client is an established online iGaming operator based in Malta with a growing sportsbook product and a strong presence across regulated European markets. They are looking to appoint a Sportsbook Manager to take ownership of the sportsbook product on a day-to-day basis, reporting directly to the Head of Sports.

This is a hands-on role suited to someone who lives and breathes sports betting and wants to play a key part in shaping a competitive sportsbook offering.

Your Role as Sportsbook Manager

As Sportsbook Manager, you will own the operational performance of the sportsbook product. You will be responsible for ensuring the betting offer is competitive, localised for target markets, and aligned with key sporting events throughout the year. You will plan and deliver sportsbook promotions including free bets, odds boosts, bet and get campaigns, and event-specific specials.

You will work closely with sportsbook platform and data providers to resolve issues, implement new features, and continuously improve the betting experience.

Key Responsibilities

• Manage all day-to-day sportsbook operations ensuring a smooth and engaging betting experience for players.
• Monitor sportsbook performance across key metrics including turnover, margin, and player activity.
• Ensure the sportsbook offering is localised by prioritising relevant leagues, events, and markets for target audiences.
• Plan and execute promotional campaigns such as free bets, odds boosts, and event-based offers, working closely with trading and risk teams to ensure commercial viability.
• Support sportsbook CRM campaigns across email, push notifications, and in-app messaging, helping segment players and tailor offers based on betting behaviour and activity.
• Act as a key point of contact for sportsbook platform and data providers, coordinating with internal teams including Trading, Product, Marketing, and BI to improve performance.
• Provide operational support to Customer Support teams with sportsbook-related queries, bet disputes, and technical issues.
• Prepare regular performance reports including weekly and monthly KPI reporting on turnover, margin, player activity, and promotional performance.
• Assist the Head of Sports with sportsbook initiatives, projects, and operational tasks as required.

What experience is needed for a Sportsbook Manager role?

Essential:

• Experience working in online sportsbook operations or a related sports betting role within the iGaming industry
• Strong understanding of sportsbook mechanics, betting markets, odds types, and the global sports calendar
• Experience supporting or executing CRM campaigns, promotions, or player engagement initiatives within a sportsbook or online betting environment
• Good analytical mindset with the ability to monitor sportsbook performance and interpret player activity data
• Strong organisational and communication skills with the ability to coordinate across multiple internal and external stakeholders
• Ability to work in a fast-paced, event-driven environment with flexibility to occasionally work evenings or weekends during major sporting events

Preferred:

• Experience working directly with sportsbook platform providers such as Kambi, SBTech, Altenar, or similar
• Familiarity with CRM platforms such as Optimove, Braze, or Salesforce Marketing Cloud
• Knowledge of regulated European markets including Malta, Gibraltar, or Cyprus
• Experience with BI or analytics tools such as Tableau, Looker, or Google Analytics

Common Questions About Sportsbook Manager Roles in iGaming

How much does a Sportsbook Manager earn in Malta?

Sportsbook Manager salaries in Malta typically range from €45,000 to €60,000 depending on experience, company size, and the scope of the sportsbook product.

What is the difference between a Sportsbook Manager and a Trading Manager?

A Sportsbook Manager focuses on the overall product experience, promotions, supplier management, and operational performance. A Trading Manager is more focused on odds compilation, risk management, and liability control. Both roles work closely together.

Is this Sportsbook Manager role onsite in Malta?

Yes, this role is based on site in Malta.

What tools does a Sportsbook Manager typically use?

Common tools include sportsbook platforms such as Kambi or Altenar, CRM systems like Optimove or Braze, BI dashboards such as Tableau or Looker, and project management tools like Asana or Jira.

About the Recruiter

This role is being recruited by igamingrecruitment.io, a specialist recruitment consultancy focused exclusively on the European iGaming markets of Gibraltar, Malta, and Cyprus.

We work directly with leading operators and platform providers to place specialist talent across Product, Commercial, and Operations functions. For a confidential conversation about this role or similar opportunities, get in touch via igamingrecruitment.io.