June 2, 2025 
Remote 
Full-time Employer Branding Specialist – Tech
Job Description
Employer Branding Specialist – Tech
Playson’s culture is built on core principles such as innovation, quality, integrity, collaboration, diversity, agility, continuous learning, and community engagement . The company encourages a proactive approach, where employees are empowered to take initiative and contribute to meaningful projects. With a focus on career development, Playson supports its team members in taking on new challenges and advancing within the organization. By fostering an environment that values transparency and mutual trust, Playson ensures that every employee feels valued and inspired to achieve extraordinary results.
- Location
Remote
- Salary
Competitive
/ year
- How work
Full-time
Company Profile
- Company Size
500+
- business field
iGaming
- legality
- Scope
500+
Why Playson?
Innovation: Work with a team behind 5,000+ bets per second and AWS-powered gaming solutions.
Growth: Access courses, conferences, and mentorship in a company that serves 33 million players worldwide.
Impact: Shape the narrative of an innovative & socially responsible employer certified in 26 jurisdictions.
What You Will Do
Define & Develop the Employer Brand Strategy
Craft and implement an employer branding framework to attract high-performing tech, commercial and product talent.
Work closely with Talent Acquisition, People & Culture, Event and Marketing teams to align employer brand messaging with company goals.
Leverage tech industry best practices in employer branding, taking inspiration from companies like OpenAI, Spotify, and Netflix.
Content & Thought Leadership
Drive tech & product storytelling through blogs (ex: Medium, LinkedIn), showcasing Playson’s engineering excellence and product vision.
Develop a cultural handbook that highlights our Talent + Freedom + Responsibility ethos.
Launch and oversee an open-source initiative, encouraging tech contributions that enhance Playson’s reputation in developer communities.
Plan and execute video interviews, vlogs, and articles with employees to humanize our culture.
Build Online & Offline Presence
Strengthen Playson’s employer brand across key tech and product platforms (GitHub, Stack Overflow, AngelList, Crunchbase, Behance, etc.).
Manage and improve employer ratings (Glassdoor, LinkedIn, etc.)
Represent and engage Playson in industry events, hackathons, webinars, and networking gatherings so that we create communities.
Talent Community Engagement
Develop a network of brand ambassadors among Playson’s employees, coaching them to share their experiences authentically.
Foster relationships with tech/product communities (Dev.pro, HackerRank, Codeforces) to increase visibility and engagement.
Track and measure employer brand success through metrics like applications, referrals, media coverage, and event-driven hiring impact.
What We Expect From You
Proven experience in Employer Branding, Talent Marketing, or Communications, preferably in tech-driven industries.
Deep understanding of tech talent motivations and how top-tier companies communicate their employer brand.
Strong storytelling ability, with experience in content creation, employer branding campaigns, and community engagement.
Experience managing LinkedIn, Glassdoor, and other employer review platforms.
Data-driven mindset: ability to measure, track, and report on branding efforts and adjust based on insights.
Familiarity with open-source initiatives, tech blogging, and developer-focused branding is a plus.
Experience within the iGaming industry on building a strong Employer Brand is a great advantage.
What We Offer
Competitive salary with quarterly bonuses (30-100% of a monthly salary based on team results).
Remote or hybrid work model in hub locations.
The opportunity to shape Playson’s global employer brand and attract top-tier talent.
A high-growth, high-impact role with ownership over the employer brand strategy.
The chance to work with industry leaders and shape how Playson is perceived worldwide.
Join us! 🙌
