Posted time March 19, 2025 Location Philippines Job type Full-time
  • Experience: 2 Years +
  • Salary: TBC

Digital Marketing Manager (Open to Expat)

Job Description

Main Duties and Responsibilities:
  • Work with internal and external design teams on social platforms and campaign creative
  • Prepare and plan campaign program documents and creativity; conduct content copy review, proofreading and contract preparation.
  • Support daily operation of the social platform while maintaining the overall appearance, content and functionality of each. Proactively identify opportunities to enhance and improve the customer experience
  • Liaise and manage different parties to ensure timely and accurate implementation
  • Develop and produce monthly reporting for social platforms, including data performance and analysis
  • Work with agency on social platform daily operations.
  • Maintain consistency of creativity in line with the brand standard
  • Perform other duties as assigned
 
Qualifications:
  • Bachelor’s Degree in Marketing or related courses
  • Experience in sports industry or internet company is a plus
  • Minimum 5 years of relevant experience in digital marketing channels, social media, mobile communications, and online advertising Knowledge / Certificate:
  • In-depth, hands-on experience of digital media touch points (paid media): video, social, SEM/PPC, SEO, display, email, etc.
  • In-depth, hands-on experience of digital marketing tools & platforms: experience in mar-tech platforms (Google Analytics, Google Tag Manager etc)
  • Expert knowledge of digital marketing concepts and principles, specifically in the realm of performance marketing: from customer acquisition strategies, app engagement strategies, affiliate marketing, database marketing, cross-channel campaign management, to analytics & attribution models
  • Familiar with media and market analysis, including consumer behavior study, competitor’s analysis
  • New media trend sensitive
  • Aware of existing social media platforms and the marketing opportunities these platforms provide
  • Knowledge of data analysis
  • Fluent in English, Able to speak Mandarin Chinese
  • Must be able to Multitask

Career Level

Senior

Specialization

English/Mandarin

Educational Background

Bachelors Degree

Experience

5 years experience